If you’re ranking well but not getting enough leads, it’s probably not your SEO. It’s your copy.
There’s a 74% chance that optimised copy will boost the chances of making a sale. Because visibility means a lot more if your content converts. That’s where I step in.

I’m Max Watt, a results-driven SEO copywriter helping Leeds businesses turn traffic into action. Whether it’s rewriting your service pages, sharpening your value prop, or creating content that moves the needle, I make sure your words work harder.
As a seasoned SEO copywriter with years of agency and freelance experience, I’ve helped businesses across North East England and overseas grow their visibility through strategic, search-focused content.
What Does an SEO Copywriter Do?
An SEO copywriter combines search visibility with persuasive messaging. It’s about engaging users and convincing them you’re the business or they need.
I’ve worked with e-commerce brands, B2B service providers, and digital agencies to deliver copy that doesn’t just rank, but performs. From service pages to blogs, my content that supports rankings and measurable traffic improvements for competitive sectors. As a freelancer, I’ve written conversion-focused product copy for national retailers, and lead-generating service content for local trades and consultancies.
I specialise in:
- Optimised service pages that rank locally (like this one).
- Persuasive product descriptions that drive sales.
- Informative blogs that build trust and attract traffic.
- Conversion-focused category pages for e-commerce.
It’s not just adding keywords. It’s competitor research and SEO writing strategies that make every header, sentence, and CTAs tell a story, show expertise, or drive a sale.
SEO Copywriter Leeds? I Have You Covered
Leeds is one of the fastest-growing digital hubs in the UK. If you’re serious about standing out online, you need content that reflects both local context and national SEO best practices.
Working with me means:
- ✅ Collaborating with someone who understands Yorkshire business culture.
- ✅ Receiving well-researched, clearly written content tailored to your industry,
- ✅ Working directly with the writer. No middlemen, no nonsense.
- ✅ Producing SEO-optimised copy that sounds real, not robotic.
SEO Copywriting Services for Leeds Clients
I offer a full range of SEO content services, including:
📄 Service Page Copy: Build trust, explain your offer, and rank in local searches.
🛒 Product Descriptions: Compelling ecommerce copy that helps users click “add to cart.”
🧭 Category Pages: Internal linking, structure, and clear calls to action done right.
📝 Blog Writing: Fresh, valuable content that drives long-term traffic and supports your core pages.
Read more about how copy converts.
Craft Compelling Copy for Your Leeds Company
If you’re looking to improve your search visibility while engaging your audience and driving measurable results, let’s work together.
I craft content strategies that align with your goals and deliver long-term ROI.